American Dynamics 10” Performance Series Public View Monitor (PVM), with power saving LED backlighting, includes an integrated color Pixim® Seawolf® WDR camera for crisp, clear images. The built-in color camera points in the direction of oncoming store traffic monitoring every move. The monitor can be placed in aisles that contain high theft items deterring criminal activity. In addition, you can use these monitors as digital signage for displaying in-store promotions at a variety of locations. Continuously display live camera view or advertising media while simultaneously recording surveillance video at the monitor.